- First, the agency proposes to, "Extend the reach of our caller ID spoofing rules to include communications originating from outside the United States."
- Second, the agency proposes, "to amend our rules to incorporate the phrase 'in connection with any voice service or text messaging service' into the prohibition on causing 'any caller identification service to transmit or display misleading or inaccurate caller identification information.'"
- Third, to adopt definitions of the terms "Text Message," "Text Messaging Service," and "Voice Service."
FCC Robocall Report
The FCC has released a 15-page report regarding robocall trends in the United States. The report addresses recent increases in both the volume of unwanted robocalls as well as consumer complaints. Current regulations enforced by the FTC and FCC are also outlined in the report. The conclusion of the report provides a good summary of what is addressed:
Chairman Pai has often referred to illegal robocalls as a “scourge,” and the Commission has devoted significant resources to fighting illegal calls. Available data show that robocalls remain a substantial consumer problem. And challenges remain, especially in implementation of Caller ID authentication and expanded call blocking. Further, the Commission faces hurdles enforcing against robocallers, including the need for cooperation from foreign governments to stop illegal robocalls that originate overseas, greater provider participation in traceback efforts, and a one year TCPA statute of limitations. Government and industry have taken strong action to stop the worst robocalls before they reach consumer phones, with stepped-up enforcement, call blocking, and Caller ID authentication.
While no new or groundbreaking announcements were made in this report, business owners who want to stay on top of the FCC's perspective on pre-recorded voice messages as a form of marketing will want to spend time reviewing the document, which can be accessed here. Remember that there is a one-year statute of limitations for FCC enforcement of the TCPA. Much more common, however, is private consumer enforcement through lawsuits. The statute of limitations for consumers to file lawsuits under the TCPA is four years. Read telemarketing related information on a telemarketing blog. Be sure to understand cell phone telemarketing laws and do-not-call regulations.
FTC Finds that No Changes are Needed to CAN-SPAM
Late last year, the FTC announced that it would be soliciting comments as part of a review of the CAN-SPAM Act to determine if the law was still relevant and effective or if it needed any changes. The CAN-SPAM Act, as you likely know, is a consumer protection law that aims to reduce unwanted emails. Last week, the agency announced its conclusion that no changes are needed. According to the report, "The comments overwhelmingly: (1) favor retention of the Rule and assert that there is a continuing need for the Rule; (2) conclude that the Rule benefits consumers; (3) assert that the Rule does not impose substantial economic burdens; and (4) conclude that the benefits outweigh the minimal costs the Rule imposes. The Commission has analyzed the proposed benefits to consumers of proposed changes to the Rule, including any evidence provided of those benefits, and balanced those proposed benefits against the cost of implementing the changes, the need for the change, and alternative means of providing these benefits for consumers, such as consumer education materials." Read the full report here. Contact a telemarketing lawyer if you need help understanding anything in this post.